A local merchant banking firm needed to bring it’s message to the Web to complete their communications campaign. The Web site was also driven by the need to offer potential clients an entry point to learn more about the company and it’s services.
Definition & Development
The need to demonstrate capability and professionalism through the Case Studies was paramount within the market competition. The design development needed to further emphasize the professional capability of the firm in a straightforward manner. This presentation style helps to reinforce a clean sophisticated communication.
To achieve the desired look and feel we designed a clean open web site that makes use of an easy to use interactive Flash based navigation module. The page layouts are clean and uncluttered allowing the content to be the focal point through the site experience. To encourage cross-linking and further site exploration promotional modules are integrated with the photography found throughout the site.